It happened again.

During a Money Momentum session with a new client, I asked how her clients benefit from working with her.

And with all the love and respect I have for her, here’s what I heard…

Blah blah

And she’s no exception. I’m even guilty of it when I get really lazy. Or am in a hurry to bang something out.

Darlings, (I’m talking to myself too 🙂 you MUST be able to articulate the benefits your deliver so that your clients understand your amazing value!

And quite frankly, what you think it is, usually isn’t what it REALLY is.

Don’t make them do all the hard work and try to piece it together or they’ll never buy from you. Well, hardly ever. Even a blind squirrel finds a nut.

I shot a short video for you to tell you my simple, but not always easy trick for NAILING your benefits.

Do it. And keep at it. I promise you it’ll pay off.

Click below to watch the video… And then post a Comment to tell me the benefits of working with YOU!

 

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Oh, so young!

Oh, so young!

In my early 20s, my boss struck a deal for me to travel withAnthony Robbins’ team to all of his one-day events.

At first, I was in awe of his sheer size. Inspired by his message of personal power. Intrigued by the groupies.

I watched how Tony’s sales teams sold out his events in 3 different cities every six weeks. Created a frenzy. And did back of the room sales.

The guy clearly had the whole money making thing figured out.

In hindsight, what fascinates me most are the different paths Tony and my boss took after their days of working together selling Jim Rohn seminars in the 70s.

Tony wrote books, created info products and held seminars and retreats all over the world. My boss tried to build a business on one product with low margins without the sales volume to make it profitable.

Tony’s “power move” was to pound his chest. My boss’ “power move” was to rob Peter to pay Paul.

Tony earned millions. My boss was lucky to pay his mortgage two months in a row. Or pay me, for that matter.

When I work with clients today, I now realize how much I draw on what I learned from that experience.

There’s a huge divide between intentionally creating a business model that’s true to you, versus struggling and making things harder than they need to be.

And it’s something every entrepreneur gets to choose for himself. Or herself 🙂

I’ve done it both ways. And in hindsight, I can unequivocally tell you that getting intentional about what I wanted my business to do for ME and MY life has been the difference between my successes and failures.

If you want the tool that I use to do that, you can grab it here for free:

http://thebiztruth.com/4D

Lucky us that we have a choice in how we decide to do business!

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While I was going through my guru phase, I was the Queen of Making Poor Money Decisions. I squandered tens of thousands of dollars on stuff that didn’t make sense. It drained me emotionally and financially.

And I know I’m not alone. Odds are high you regret a decision or two. Or twenty?

This video shares my perspective on how and why entrepreneurs waste so much money – and what to do about it.

Stick with it. It’s worth it!

Yes, there’s more. Watch the assessment video and free downloadable Money Review. Eye opening, indeed.

 

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Remember as a kid how joyful and carefree you used to be?Life was a cinch. You woke up, played, ate, played some more and went to bed. The next day was the start of another new and exciting adventure.

It wasn’t hard.

Why can’t your business feel as fun and simple as that?

Why, even though you’re working your ass off and making investments in your growth, do you feel like you’re barely an inch closer to enjoying the results you’d hoped for by now?

Why are you working overtime instead of enjoying quality time?

Why does it feel so haaaaaaarrrrd some days?

Wouldn’t it be AMAZING if there was a way to do business that’s actually as much fun as you imagined it would be when you started your venture?

Wouldn’t it be WONDERFUL if you found a way to grow your business, your way instead of trying to fit into someone else’s little box?

Wouldn’t it be FANTASTIC if you made money doing what you love?

Well, there is a way to do…

Biz Happier, Not Harder 

If you are not as happy as you’d like to be in your business, drop everything to join us for this eye-opening webinar to understand how you can….

Biz Happier

 

The five essential keys to infuse fun, flow and profit into your service business
(so you can stop working so damn hard!)

 

By attending this webinar, you’ll understand the five main levers you need to pull (and when) in your entrepreneurial evolution so you biz happier, live happier and create long-lasting success.

Join us Tuesday, August 5 at 1pm EST to learn: 
  • Why mimicking others’ businesses is forcing you to work overtime and the 4 Ds that will create your 6- or 7-figure business model
  • Why attempting all of the alluring marketing tactics will send you to Crazy Town and the shortcut to create profits 2-3 times as fast
  • The one simple shift that allows you to love (or loathe less) your #1 business building activity
  • How to kick mind trash to the curb and create more opportunities in your life and your business by harnessing something you already possess
  • How to position yourself so that your market pays attention to you and their only choice is not IF… but WHEN they’ll buy from you!

And finally… you’ll discover the critical decision point that will determine whether your business flies or fails.

Knowing this will help you stop working overtime. Do more of the stuff you like and less of the stuff you don’t. And actually have FUN in your business!

Here’s the deal: Business is a blast when you get it right. When you know the keys to what works for you. Rather than suffering with something that isn’t true to you.

So reserve your spot for this webinar. Now!

Biz Happier, Not Harder 

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It’s been said that I’m a “challenge junkie.

Personally :: I’ve pulled Dukes of Hazzard-like stunts from moving cars. Biked through Ireland. Danced on stage at the Sydney Opera House. Performed stand-up comedy. Jumped out of airplanes. Moved to NYC on a whim.

Professionally :: I’ve started multiple businesses. Founded a large-scale business expo in the Midwest. Walked away from a perfectly good business to start something else. Launched a series of one-day events in multiple cities.

And I jaywalk in New York City. (Ha! Who doesn’t?!)

But that’s not where I started. 

I started taking tiny little chances as a kid. Then bigger ones as a teenager. Then even bigger ones as a college grad. I worked up my “challenge muscles” and it became easier and easier to take on the bigger risks and challenges.

What saddens me is that I see many entrepreneurs not playing up to their brilliance. Hiding. Not going after the thing they REALLY (maybe secretly) want to do.

So you play smaller than you’re capable of. You get sidetracked doing stuff that doesn’t really matter and before you know it, it’s tomorrow. And next month. Then next year.

And that really cool (or scary) thing you wanted to do is still just something you want to do, not something you’ve done. So you feel unfulfilled.

So what is it for you? 

What is that thing you’ve been wanting to do, but haven’t because you don’t know if you have the money. Or wonder if it’ll fail. Or think people will laugh at you. Or that you’ll be exposed.

Or maybe it’s something personal that you’re just waiting to do until _________ happens in your biz so you can actually go for it.

 

If any of this sounds familiar to you, I want to challenge you to a dare.

If there’s something in your personal or professional life that you’d like to accomplish but you don’t see how to make it work – or find you just haven’t gotten around to it because other things seem more pressing – I dare you go for it.

In fact, I’m so interested in you making “shift happen” for entrepreneurs that I’m going to walk you through 21 micromovements that get you clearer and closer to it becoming a reality.

It’s called Declare Your Dare :: 21 MicroMovements to Make Shift Happen.

It all begins Tuesday, July 1 and goes for 21 days straight through July 22.

It’s fun. It’s free. And it’s fruitful.

You with us?

If so, click over to http://declareyourdare.com to toss your name in the ring and join the party.

I double dog dare you to join us!

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Knowing your highest priorities is the key…

Watch my video on pay time vs. no pay time that I did four  years ago. It’s still relevant today. (Don’t let the hair shock you!)

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You know you’re doing your business your way if you’re experiencing multiple bizasms.

What’s a bizasm, you ask?

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