The fact is, if you’re in business you’re in sales.

Go ahead.  I dare you. Bury your head in the sand.  Pretend it’s not true.  And tell me how that’s working for you…

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Connecting is one of my passions.  It conjures up thoughts of enjoyment, shared interests, laughter, interesting conversations and me out in the world being authentic.

  • When I am connecting, I am not struggling for the “right” words.
  • When I am connecting I am not trying so hard to impress people that I’m not listening to them.
  • When I am connecting, I am thinking about how I can help that person – through advice, people I know, ideas I have or simply witnessing an idea or experience they are having.
  • When I am connecting, I am comfortable in my body and my clothes. (more…)

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Help me take the word “sell” off of the 4-letter word list!

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It’s go time.  When you’re talking with a potential client…
  • Ask questions that will reveal the specific pains that you help them resolve
  • REALLY listen to their answers
  • Dig deeper with MORE questions
  • Don’t blah-blah them to boredom
  • Closing the sale is as simple as asking another question

Effective questions minimize objections and lead to a natural close.

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Are you reluctant or nervous to talk to a potential client?
  • Relax
  • Remember that it’s just a conversation
  • Your ideal clients are waiting for someone like you to help them with their issue
  • Quit stalling & initiate!

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Think about your audience (aka target market or ideal client) and answer these questions:

  • What pains do they have?
  • What problems do you solve for them?
  • What solutions do you offer to alleviate those pains?
  • What goals might they have?
  • What do you do to help them reach their goals?
  • What results do your clients get?

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Biztruth #4 :: If you don’t have a handle on your numbers, it’s time to sharpen your pencil.

You may need to replay this video a couple of times to get it…but it’ll be worth it. Especially if you follow through with my suggestion.



Will you?

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Biztruth #1 If you’re in business, you’re in sales.

And if you’re in sales, you need to find ways to connect with prospects & strategic partners.

Enter Bryn Johnson, Connection Expert.  Bryn helps people figure out how to connect & collaborate with prospects, partners & friends.  So I have invited her to guest post for The Biztruth Blog from time to time.  She has a wonderful sense of humor, is a gifted writer and always has great stuff to share with us.  Enjoy!

Trust me when I tell you– I LOVE to work from my home. When the role of the remote workforce gained widespread popularity a few years ago, I was thrilled to be employed by a progressive corporation that allowed the flexibility of working from home much of the time that I wasn’t on the road with clients. This was the smartest thing a corporation could do with an overachieving, workaholic like me. Give me an office that is as quick to commute to as rolling out of bed and making coffee- brilliant! The work often began before 7 am and ended when the lights went out and I went to bed. Most days I did this all in my sweats and a t-shirt. And shhhh…..many days I worked from my pajamas and took a shower between conference calls in late afternoon. (more…)

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Nobody notices a good toupee. Only a bad one.

The same goes for salespeople. Bad salespeople are easy to spot.

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I saw Hugh MacLeod’s daily cartoon from Gaping Void this week.  I just had to share it with you to tag onto my Me Me Me Me Me post from a couple of months ago…also included for you here.

Click if you want more of Hugh.  The guy is brilliant & funny.  A great combo.

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